How to selectively color fill in cells including headers. example : Profit in green , Quantity in Red , Sales in Yellow.
Measure values cells can be done by using separate legends but Headers are not filled in color. Format tool does not color correct header columns 
| Region | 
Profit | 
Quantity | 
Sales |  
| Central | 
39,706 | 
8,780 | 
501,240 |  
| East | 
91,523 | 
10,618 | 
678,781 |  
| South | 
46,749 | 
6,209 | 
391,722 |  
| West | 
108,418 | 
12,266 | 
725,458 |    |